Project: Increasing Sales Revenue

 

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Situation

 

Action taken

 

Result

                 

Start-up company in the financial services sector

 

SITUATION NOW:

High degree of dissatisfaction amongst the team of employees. Large deviation of revenue results from the business plan.

 

TARGET SITUATION:

Attainment of turnover and revenue goals in strategically important product groups.

Where?
Search for the activity with the strongest leverage.
Result: not team training as originally planned, but instead qualification of the team leaders; team leader management takes part in all activities.

What?
Ascertaining the required competence development for each team leader.

How?
Short, collective interval training sessions alternate with individual coaching sessions and live situations. Each training session responds to current issues in implementing goal attainment, such as implementing best practice models for under-performers.

 

Considerable professionalization of sales activities. Almost 100% goal attainment in the strategically important product groups.

 

Lessons Learned:

 

2 success factors:
- Integration of immediate superior
- Focus on individual coaching
 

 

   


Additional keywords for this page: marketing mobbing employee motivation sales trend sales increase work schedule group manager working atmosphere